Helping brands become the answer AI recommends.

I help startups increase their visibility across ChatGPT, Claude, Gemini and Perplexity through Generative Engine Optimization (GEO), entity optimization, Reddit authority and AI-first content strategy.

Methodology informed by published research on LLMs, semantic search, retrieval systems and information architecture.

100M+Cumulative Organic Views
5+US Startups Supported
4Major LLM Ecosystems Researched

Studied Ecosystems

RedditChatGPTClaudeGeminiPerplexity

Core Disciplines

ResearchStrategyImplementation

Trusted by AI-Forward Startups

Mine (formerly Fizz)
Entelligence
Awaken Tax
Bounce

What I Do

AI Visibility Audits

Find why AI doesn't recommend your company.

Generative Engine Optimization

Improve AI discoverability.

Entity Optimization

Help AI understand what your company actually does.

Reddit Authority

Build discussions AI actually cites and trusts.

Selected Work

Impact at a Glance

100M+
Cumulative Organic Views

Generated across Reddit and organic content strategies for multiple client brands.

Mine (formerly Fizz)

Consumer FinTech

Generative Engine OptimizationReddit MarketingAI Visibility StrategyContent Systems

Outcomes

  • Built AI-first content strategy targeting 500+ high-intent financial queries.
  • Generated 2.4M+ targeted impressions across 40+ niche Reddit communities.
  • Developed scalable content systems driving a 300% increase in AI citation frequency within 3 months.
  • Helped strengthen topical authority through semantic content planning.

Entelligence

Developer Tools / AI

GEOTechnical ContentRedditAI Search Strategy

Outcomes

  • Produced 80+ developer-focused technical assets designed for both human readers and LLM comprehension.
  • Achieved 1.2M+ organic views through Reddit-led technical community distribution.
  • Built 15 semantic content clusters around engineering and AI workflows.
  • Improved brand discoverability for high-intent AI developer searches by 42%.

Awaken Tax

TaxTech

GEOAI SearchRedditContent Strategy

Outcomes

  • Structured content around 200+ seasonal and evergreen tax search intents.
  • Captured top-3 LLM visibility for 45 high-value tax education topics.
  • Increased visibility inside relevant Reddit discussions, yielding 850K+ organic impressions.
  • Created AI-friendly content architecture for robust future discoverability.

Bounce

Travel

GEO AuditAI VisibilityCompetitive Analysis

Outcomes

  • Identified AI visibility gaps across 3,000+ major travel-related prompts.
  • Delivered recommendations for entity optimization covering 12 core product categories.
  • Mapped competitor positioning across ChatGPT, Claude and Perplexity, highlighting a 40% immediate growth opportunity.
  • Produced implementation roadmap for long-term AI discoverability.

My Research

Why ChatGPT Doesn't Recommend Most SaaS Companies

Coming Soon

Reverse Engineering AI Recommendations

Coming Soon

The Anatomy of an AI Citation

Coming Soon

Why Reddit Is Becoming AI's Favorite Knowledge Source

Coming Soon

Entity Optimization Explained

Coming Soon

The Future of Search

Coming Soon

Understanding AI Visibility

Coming Soon

How LLMs Rank Brands

Coming Soon

Foundation

Research-Backed Methodology

Our AI visibility framework combines original experimentation with findings from leading research papers on LLM retrieval, search, and ranking architectures.

"Our methodology continuously evolves as new AI search and retrieval research is published."

Core Research Disciplines

  • 01Large Language Models
  • 02Retrieval-Augmented Generation (RAG)
  • 03Information Retrieval
  • 04Knowledge Graphs
  • 05Entity-Based Search
  • 06Semantic Search
  • 07Natural Language Processing
  • 08Search Ranking Systems

Methodology

01Prompt Mapping

We start by mapping the most important user prompts that lead to your product category.

02Competitor Analysis

03Entity Audit

04Citation Analysis

05Content Opportunities

06Distribution

07Measure AI Visibility

Services

AI Visibility Audit

Comprehensive analysis of how AI engines view your brand.

  • Prompt testing
  • Competitor benchmarking
  • Entity analysis
  • Citation opportunities
  • GEO roadmap

Fractional AI Search Strategy

Ongoing partnership to execute and win AI real estate.

  • Monthly consulting
  • Implementation
  • Content strategy
  • Entity optimization
  • Reddit growth

Let's dominate AI Search.

Reach out directly to discuss your AI visibility challenges and growth goals. No complicated forms.